An Advertising & Communication Case Study


Measuring the effectiveness of OOH advertising and communications from Coca-Cola.

The Ask

An objective analysis on consumers who have witnessed outdoor advertising to understand the most memorable and effective brand campaigns, before measuring the client’s current project.

The Outcome

A comparative set of research from their traditional brand tracker, allowing Kinetic to inform the client of a new perspective on the advertising, and evaluating the need to adjust the campaign if necessary.

The Client


Kinetic is the leading global out-of-home specialist agency. They deliver creative and effective classic, digital and mobile outdoor advertising.
Our Other Clients
0 Hours
Turnaround Time
Number of Respondents
18 - 18
Years Old in Republic of Ireland

The Results

Working with Bounce Insights was a seamless experience from start to finish. Their expertise, the quality of the results and quick turnaround time was hugely beneficial in helping us to better understand the target audience and to ensure that our branding and design identities resonated with the right people. The data was invaluable to us and I look forward to working with Charlie and the team in Bounce again soon.
Bounce Insights Dynamo

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