We subscribe to the research codes, practices and recommendations of the leading research organisations.
ESOMAR is a not-for-profit organisation that promotes the value of market, opinion and social research and data analytics. They have been providing ethical and professional guidance and advocating on behalf of our global membership community for over 70 years.
EFAMRO represents the interests of market, social and opinion research in Europe. Their objective is to develop and establish international quality standards for market, opinion and social research.
MRS is the world's leading research association where data, insight and evidence matters. They champion the highest ethical, commercial and methodological practices in research. They provide fair regulation, clear guidance and practical advice. They help research flourish.
As we are 100% mobile, we benefit from increased user verification, response tracking and survey experience to guarantee the highest quality panel
Thanks to mobile phone verification rather than email, the uploading of government ID, and response tracking, we can verify each consumer on our platform to ensure you are speaking to exactly the right people.
We leverage machine learning to track every response that comes through our platform, flagging any responses that of insufficient quality, or simply given too fast. This allows us to ensure that every response captured is of the highest quality.
Our quality assurance process involves providing extra rewards to the best responses, and punishing those who don't engage in high quality feedback through a 'three-strike' rule for removing poor respondents from our panel.
We focus on bottom-up research, personalising the bundle experience for each user through push notifications and unique rewards, delivering a response rate of over 60%.